World renowned Harvard anti-aging scientist, Dr. David Sinclair, discovered that as NAD+ levels decline, it directly accelerates the negative effects of the aging process.
What Dr. Sinclair discovered was a class of superhero genes, known as Sirtuins, play a large role in how quickly the body ages. Sirtuins are basically the anti-aging CEOs of your cells.
When turned on Sirtuins protect your DNA and thus regulate the cellular aging process. However, Sirtuins require NAD+ to work to start/stop protective pathways that are linked to pathologies of age-related diseases, In other words, Sirtuins are able to "turn on" and "turn off" certain genes linked to aging just like a light switch. With bountiful amounts of NAD+, your cells are able to activate genes to prevent and correct DNA damage allowing your cells to live long and healthy lives, leading to a better quality and longer life for you.
A high dose of NAD+ quickly optimizes your NAD+ levels, which revs up the cells engines (called the mitochondria) translating into more energy, healthy brain function and overall anti-aging benefits.